Conversion Archives - Copyblogger https://copyblogger.com/category/conversion/ Content marketing tools and training. Wed, 19 Jun 2024 14:18:25 +0000 en-US hourly 1 https://wordpress.org/?v=6.5.5 9 Content Marketing Metrics To Measure Your Strategy’s ROI https://copyblogger.com/content-marketing-metrics/ Fri, 17 Nov 2023 13:12:01 +0000 https://copyblogger.com/?p=428177 The ROI of content marketing is notoriously difficult to measure because the customer journey is usually very complex.  Even if...

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]]> 5 Ways to Convert More Prospects by Making Your Case https://copyblogger.com/convert-more-prospects/ https://copyblogger.com/convert-more-prospects/#comments Wed, 20 Nov 2019 14:00:00 +0000 https://copyblogger.flywheelsites.com/?p=94764 Your headline draws them in, while your opening copy maintains the magnetic hold. The express benefits give them hope that...

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]]> https://copyblogger.com/convert-more-prospects/feed/ 9 Does Your Copy Pass the ‘Forehead Slap’ Test? https://copyblogger.com/benefits-not-features/ https://copyblogger.com/benefits-not-features/#comments Tue, 02 Jul 2019 13:00:00 +0000 https://copyblogger.flywheelsites.com/?p=39471 One of the most repeated rules of writing compelling copy is to stress benefits, not features. In other words, identify...

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]]> https://copyblogger.com/benefits-not-features/feed/ 26 How to Fix 5 Conversion-Killing Copywriting Mistakes https://copyblogger.com/conversion-copywriting-mistakes/ https://copyblogger.com/conversion-copywriting-mistakes/#comments Tue, 22 May 2018 13:00:00 +0000 https://copyblogger.flywheelsites.com/?p=107267 A sales page lies at the end of the conversion path. When a prospect arrives on that page, it’s the...

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]]> https://copyblogger.com/conversion-copywriting-mistakes/feed/ 25 3 Smart Moves that Supercharge Sales Funnels with Content https://copyblogger.com/supercharge-sales-funnels/ https://copyblogger.com/supercharge-sales-funnels/#comments Tue, 02 Aug 2016 13:00:00 +0000 https://copyblogger.flywheelsites.com/?p=66320 The problem with many business blogs is that they’re boring, product-centric, and full of corporate jargon — not exactly the juicy,...

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]]> https://copyblogger.com/supercharge-sales-funnels/feed/ 9 The #1 Conversion Killer in Your Copy (and How to Beat It) https://copyblogger.com/copy-conversion/ https://copyblogger.com/copy-conversion/#comments Wed, 20 Jan 2016 14:00:07 +0000 https://copyblogger.flywheelsites.com/?p=3298 What makes people almost buy? What makes them get most of the way there and then drop out of your...

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]]> https://copyblogger.com/copy-conversion/feed/ 230 How to Price Your Product so Your Prospect Says Yes (Yes!) https://copyblogger.com/yes-yes-pricing/ Tue, 07 Jul 2015 13:00:00 +0000 https://copyblogger.flywheelsites.com/?p=50472 It was the year 2003. I was in Australia speaking at my first marketing conference. Well, not quite. It was...

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]]> 9 Landing Page Goofs that Make You Lose Business [Infographic] https://copyblogger.com/landing-page-goofs/ Tue, 16 Jun 2015 13:00:00 +0000 https://copyblogger.flywheelsites.com/?p=48265 Boosting conversions seems simple enough. Your landing page looks beautiful. You tell people what you offer. And when web visitors...

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]]> Do Lower Prices Lead to More Sales? https://copyblogger.com/product-pricing/ Thu, 29 Jan 2015 14:00:00 +0000 https://copyblogger.flywheelsites.com/?p=45563 Let’s say you’re choosing between three photography courses covering similar topics. The prices are stacked like this: $200 $250 $2,000...

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]]> A Preview of Rainmaker Professional (And How to Lock in a Steal of a Deal) https://copyblogger.com/try-rainmaker/ Mon, 08 Dec 2014 14:00:00 +0000 https://copyblogger.flywheelsites.com/?p=45878 In case you missed it, back in September we introduced Rainmaker, the complete website solution for building your online marketing...

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